Owners often ask what the weeks feel like from the inside of the shop. This page is that sequence. It is the same spine we use for a customer behavior study; shorter observation days stop after the debrief, and a visit pattern review skips the watching.
1. The note you send
Address, hours, and what you already notice (“people touch the soap and leave,” “breakfast is loud only on Fridays”). If you have till extracts or a booking list, say so. You do not need a prepared brief.
2. The scoping walk
One of us comes during an ordinary open hour. We look for a stool that does not block a queue, ask who should be introduced, and say if the rooms are too small for a watcher. That last sentence has ended more than one enquiry; a review of records is then the honest offer.
3. Agreed days
We pick at least one slower weekday and one busier stretch. You tell the shift. We do not arrive as mystery guests. If a supplier delivery fills the door on Wednesdays, we need to know.
4. Watching
Notebook, door counts, pause marks, empty-handed exits. We do not interview shoppers unless you have asked for a handful of door-step questions in advance, which is rare and always optional for the guest. Faces are not filmed.
5. Desk days
Giorgi or whoever is named on your study sits with the records you handed over. Watched hours and counted hours are drawn on the same strip so a busy till at 14:00 can sit next to an empty floor we actually saw at 14:00 — those mismatches are usually the useful part.
6. Draft sheets
You see the floor plan and the hour strip before the briefing. If we marked a closed storeroom as a pause point, you say so. We correct. We do not “workshop” the drawings into something prettier than the rooms.
7. The table
Ninety minutes. Paper on the wood. Tamar keeps the list of people short. You leave with the sheets and a recap the next day. A follow-up week exists only if you then change a rail, a board, or a door and want the same eyes again; it is priced as new time.
If this sequence fits the rooms you run, request a study. If you only need the table, book a finding briefing.